Have you set up a second Twitter account for the sole purpose of interacting with brands, following them, redeeming coupons, making service requests, and voicing complaints via Twitter? Maybe it’s a good idea.
Flickr photo: kaibara87
It makes sense. Personally I hate to bog down my personal Twitter account with complaints or questions to companies about how [...]
The Other Twitter
February 4th, 2010 No Comments
Tags: Brands · Customer Complaints · Engagement · Twitter
Inforum Social Media Event June 25, 2009
June 12th, 2009 1 Comment
Scott Monty, Global Digital and Multimedia Communications Manager for Ford Motor Company, and a panel of social media experts will share case studies, tips and best practices for using social media to positively drive your business at a “Social Media Jump Start” seminar hosted by Inforum on Thursday, June 25.
The Wall Street Journal, Forbes Magazine, [...]
Tags: Catherine Juon · derek mehraban · Digital Events · Facebook · Inforum · ingenex · John Hill · Linkedin · Microsite · Scott Monty · social media · Social Networks · Terry Bean · Twitter
Twitter Goes Down Moments Before MSU Championship Game
April 6th, 2009 1 Comment
At 8:55 PM EST Twitter went down for maintenance today. What timing! It’s MSU in the Championship Game! Oh well. Will have to not tweet for an hour till they get it back up. I have confidence in Ev and Biz and the crew. Read the post by Biz on the Unscheduled Maintenance.
When Twitter goes [...]
Tags: Fail · final four · Maintenance · Michigan State · MSU · Twitter
MSU Basketball Game Via Twitter Stream and Facebook
April 5th, 2009 1 Comment
Last night MSU basketball put on a show vs. UCONN and the game was so exciting I didn’t Twitter much of the first half. I finally pulled out my iPhone and started paying attention to my MSU network on Twitter and Facebook – and I can tell you, the game was fun to watch via [...]
Tags: basketball · Facebook · final four · mehraban · MSU · social media · spartans · sports · Twitter
LA2M Twitter Podcast
February 11th, 2009 Comments Off
Wednesday, February 4 in Ann Arbor, Michigan – Lunch Ann Arbor Marketing (LA2M) met to discuss the social media tool known as Twitter. Shawn Smith lead the discussion and it was a good one. You can view Shawn’s post on Twitter here. Here are the topics we discussed in this program:
Twitter Topics
1) How has twitter [...]
Tags: digital bus · digital marketing · LA2M · marketing podcast · Optimal Webworks · Shawn Smith · social media · Twitter
LA2M – Lunch Ann Arbor Marketing Schedule Jan/Feb 2009
January 14th, 2009 Comments Off
LA2M, Lunch Ann Arbor Marketing announces an exciting line up of topics for January and February 2009. Founded in January 2008, and entering its second year of lunchtime meetings, discussions will focus on digital marketing tools and tactics.
To start 2009, LA2M will be taking a twist on its presentation format – just to keep life [...]
Tags: ann arbor · Facebook · LA2M · Linkedin · Marketing · seo · Social Networking · Twitter
Finding your social media voice
January 13th, 2009 3 Comments
It’s hard to say this as president of a digital marketing company. But since I began using social media for business, I have struggled with finding a consistent, strong, and strategic social media voice. That is about to change.
For 2009 I plan to come out of the closet, and speak my mind through social media. [...]
Tags: Blogging · derek mehraban · social media · Social Media Marketing · Twitter
Detroit Tweetup in Ann Arbor
December 21st, 2008 Comments Off
Tonight was a wonderful event held at Bar Louie in Ann Arbor. My friend Shannon Paul called a Detroit Tweetup which is a group of people who know eachother through Twitter and who organize to meet up via Twitter. This Tweetup had a large turnout. I brought the family with me to the event, which [...]
Tags: ann arbor · bar louie · Detroit · tweetup · Twitter
Twitter for Digital Marketing – The Digital Bus Podcast EP2
March 31st, 2008 Comments Off
Episode 2 of The Digital Bus Podcast is all about Twitter. Derek Mehraban and Ross Johnson of Ingenex Digital Marketing teach you how to join Twitter, how to manage your Twitter, and how to use Twitter to help you business grow.
If you are looking to go online and join the Social Networking community, then you [...]
Tags: ann arbor · Blogging · Ingenex Digital · LA2M · Marketing · podcast · social media · Social Networking · Twitter


