Digital Marketing Blog

Great turn out for the Lunch Ann Arbor Marketing meeting today. I am honored to have the opportunity to share my insights into integrating digital PR into your marketing mix with such an enthusiastic and eager crowd. I’d like to highlight some of the topics discussed and share with you some resources that can help [...]

Need to overcome your personal or company’s branding obstacles? Or are you looking for an effective way to grab customer’s attention in a room of competitor vendors? Ingenex CEO, Derek Mehraban, had the opportunity to talk with Tim Patterson, of Tradeshowguyblog.com, about a unique solution that worked to make OSRAM Opto Semi-Conductors pop with measurable results. [...]

As an internet marketing and search engine optimization firm, Ingenex will often write optimized press releases for our clients that incorporate social media into them. When you incorporate video, pictures and links you create more interest for your release and in turn you will drive more traffic to your client web sites. As part of [...]

On Wednesday, June 10, Tonja Deegan of Airfoil PR spoke at Lunch Ann Arbor Marketing – LA2M. Tonja’s talk on The Future of Public Relations was recorded by me, Derek Mehraban of Ingenex Digital. I hope you like it. Lunch Ann Arbor Marketing is a weekly lunch series held every Wednesday at Conor O’Neill’s on [...]

LA2M, Lunch Ann Arbor Marketing announces its speaker schedule for May, June and July. LA2M is Lunch Ann Arbor Marketing, a FREE weekly lunch event where 70+ marketing and business professionals come together to network and learn about marketing. Connect with LA2M: Facebook: http://tinyurl.com/la2mFB Linkedin: http://www.linkedin.com/groups?gid=3679 Twitter: http://twitter.com/la2m Podcasts: http://thedigitalbus.com/tag/la2m Live Stream: http://la2m.motowndigital.com/ Format: Marketing [...]

You don’t have to spend a lot of money to make a splash with digital PR. There are many free tools just waiting for you to put the word out about your company, product, or event. Learn to use these tools and you can grow your business, and improve search engine results for your business! [...]

Ross Johnson, CCO of Ingenex Digital Marketing and Derek Mehraban, CEO of Ingenex Digital Marketing give their thoughts on Online Public Relations. Show Notes: What is online PR? Explain Traditional PR Explain Online PR Who / What are you targeting with online PR? online news sources online publications bloggers forums Twitters / Microblogs Comments [...]