Digital Marketing Blog

Despite having put up its paywall, the New York Times is interested in what compels people to share content to others. To satisfy their curiosity they have commissioned and now released a study. The study says some people are motivated by a desire to comprehend the content, as sharing increases comprehension in 73% of respondents. [...]

Google Mobile’s search page used to be a replica of the non-mobile version. Google has recognized, however, that most mobile searches are utilizing the mobile aspect of the search. Their response is to better integrate Google Places into the search page. The page now looks normal except at the bottom where the user is given [...]

Ricoh, the Japanese copy machine company is unveiling a tablet like device that is to help firms digitize papers and move into the oft-promised but yet unavailable paperless office. The device, called the eQuill, is akin to The Kindle using e-ink to render the documents. The eQuill will also allow stylus manipulation onto the document [...]

In October Yahoo announced the beta version of its Mail system’s redesign. There were promises, which leaving beta means Yahoo mail is achieving. Faster load times, social integration, and an improved search function are some of the offerings of the redesign. Yahoo Mail currently has 277 million users, which is a 1% drop from its [...]

LinkedIn has announced it now has 100 million users. While only the size of a fraction of Facebook, LinkedIn has a different user base that makes it a valuable platform for marketers. A social network for business minded users should be enough of a niche to be valuable, but there are some other differences than [...]

I recently attended an Inforum Michigan event in honor of women in leadership roles and the women who want to be there. The gathering was a Michigan kick off to Anne Doyle’s book Powering Up: How America’s Women Achievers Become Leaders. Anne Doyle is thus far one of the most inspiring and raw speakers I’ve [...]

Twitter had been available in six languages (English, Spanish, German, Italian, French and Japanese) and now it can add Korean to that list. This is a significant move because of the astounding growth of Twitter in Korea. There are now 10 times as many users in Korea than there were a year ago, and that [...]

Looking for an opportunity to learn from digital marketing professionals and share experience with others in the industry? Then look no further than Lunch Ann Arbor Marketing (LA2M). (Photo Credit: LA2M Website) LA2M is a weekly luncheon that allows business owners, marketers, and anyone else that is interested in digital marketing to meet for free [...]

On Wednesday, June 10, Tonja Deegan of Airfoil PR spoke at Lunch Ann Arbor Marketing – LA2M. Tonja’s talk on The Future of Public Relations was recorded by me, Derek Mehraban of Ingenex Digital. I hope you like it. Lunch Ann Arbor Marketing is a weekly lunch series held every Wednesday at Conor O’Neill’s on [...]

May 30, 2009 – Ann Arbor Hal Davis and his Jazz band play to over 300 people at the Ann Arbor Hands on Museum, Hands-On Local Tech event. Granted much of the 300 were kids having fun and playing with the Hands on Museum exhibits, while the band played on. Hands-On Local Tech is a [...]