Digital Marketing Blog

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Google Releases Ice Cream Sandwich OS

October 20th, 2011 Comments Off

    On Monday night Google finally released Ice Cream Sandwich (ICS), its new version of the Android operating system. ICS was touted as an improvement over Honeycomb, but the changes are actually quite significant. This is an important advancement not only for the smartphones based on Android but for the growing tablet market that [...]

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New Netflix Rival In The Works

October 19th, 2011 Comments Off

Janus Friis, Skype’s founder, is preparing to launch a new video streaming service to rival Netflix. The new service is Vdio and reports are that it will function like Rdio. As of now Vdio operates just a landing page promising great things, but there is evidence about what is to come. It has been operating [...]

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Holiday Sales of Mobile Devices WIll be Huge

October 11th, 2011 Comments Off

    Even though the holiday season is not yet upon us, the recent announcements of new products from Amazon and Apple can be interpreted as holiday sales. Both the Kindle Fire and the iPhone 4S were announced recently and both will be available immediately before the holiday shopping season. The Fire becomes available on [...]

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No iPhone 5 But Still Big News

October 5th, 2011 3 Comments

Many commentators deemed Tuesday’s Apple announcement a failure because the anticipated iPhone 5 announcement did not happen. Steve Jobs would have probably made a joke about the rabid rumor mill, but that’s not Tim Cook’s style. Despite the lack of the big news, it was still a big day for the handset industry and the [...]

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Groupon Gets Into Online Deal

September 30th, 2011 2 Comments

Groupon has launched a new product called Groupon Goods, which is for products online and do not need to be purchased in brick and mortar businesses. On Wednesday some Groupon users received an email for LED TVs and coffee brewers as part of the new service. Groupon says this will significantly increase their growth as [...]

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Chomp Service to Help Spread Applications

September 29th, 2011 Comments Off

Chomp is a service that hopes to encroach on Google’s territory by connecting application consumers with application developers. What Chomp offers the consumer is a site dedicated to applications. Consumers can then search for terms or names for apps that will suit their needs. Chomp offers application developers an opportunity to spread word of its [...]

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Facebook Launches Small Business Initiative

September 28th, 2011 1 Comment

Facebook rolled out its small business initiative on Tuesday. It is partnering with the US Chamber of Commerce and the National Federation of Independent Business to bring a series of web based tools as well as a traveling seminar circuit targeting small businesses. The webinars, literature and the seminars will all help the potential clients [...]

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Social Reading Comes to Facebook

September 22nd, 2011 2 Comments

This column wrote recently about how social reading apps are the hot new app. The general gist is that the user is a given a magazine layout of material shared by people the user follows. Most social readers tap into a user’s Twitter feed. Sobees has now released NewsMix for Facebook, which does the same [...]

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Google Goggles Gets Some Updates

September 16th, 2011 Comments Off

There are two new changes coming to Google Goggles and both will have some interesting and exciting effects for the digital agency. Goggles is an app that allows smartphone users to perform visual searches. A picture is taken in Goggles and the servers then try to match that image to information on the Google servers. [...]

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Social Networking Dominates Americans’ Time Online

September 13th, 2011 2 Comments

Of all the web destinations — social networks, games, email, etc… — social networks are the dominant destination. 23% of the time Americans are online is spent dealing with these networks. The top 5 of these networks are not a surprise, in descending order: Facebook, Blogger, Tumblr, Twitter and LinkedIn. Of the 10 most popular [...]

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