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Tue Oct, 2012 by Emily
We’ve all heard those fanciful stories of relatively unknown people who manage to garner internet fame through chance happenings, but is it really that unrealistic? No, no its not. All of these social media success stories have certain characteristics in common, and while no one can guarantee that following their example will make you famous [...]
Tue Nov, 2011 by Derek Mehraban
New data about the UK digital agency is helpful for digital marketing agencies in the US. While the numbers of the latest TNS Digital Life report are about the UK they should translate similarly over here. The data found that 61% of consumers do not want to engage with brands online. Most of the engagement [...]
Mon Jul, 2011 by Derek Mehraban
All of the talk about FaceBook and Google+ lately might overshadow FourSquare, but it should not be forgotten. FourSquare recently announced 10 million users, and now it claims to have over 500,000 businesses participating in its deals offerings. FourSquare is operating in a tight market, and it seems rumors of its death are premature. HubPages.com [...]
Thu Jul, 2011 by Derek Mehraban
The worst kept secret in the business is that FaceBook is too large. FB has too many customers to manage all of the advertising impressions well, so it does what everyone does: outsources. FB has almost two dozen advertising agencies that are allowed to render ads on FB pages. BitsStation.com Social media agencies should look [...]
Wed Jul, 2011 by Derek Mehraban
Baidu, the largest search engine in China, has partnered with Microsoft’s Bing to provide the English language search support. China’s internet population is 477 million and there are over 10 million searches per day conducted in English. Baidu acknowledges, however, that those English language searches are not handled very well, so the 10 million number [...]
Tue Jun, 2011 by Derek Mehraban
The solid rumor has the iPhone 5 hitting shelves in September. The new phone is touted as having the hardware to revolutionize mobile computing as well as how mobile marketing is conducted. The less solid rumor, however, says there will be two new iPhones to hit the shelves in September. In addition to the iPhone [...]
Mon Jun, 2011 by Derek Mehraban
The Federal Trade Commission has announced that it will look into complaints about some anti-competitive practices by Google. Google currently controls two thirds of the search market. What is interesting about this announcement is that Google is right now at its weakest since securing its dominance as the search leader. TmobileTeeks.com Microsoft’s Bing is an [...]
Fri Jun, 2011 by Derek Mehraban
New research from Saatchi & Saatchi shows users do not mind learning about new brand products within social games. Infact, 2 out of 5 respondents actually prefer that as a method of content delivery. Social challenges seem to be particularly pleasing. Offering a discount for completion of a challenge is rated by 57% as very [...]
Wed Jun, 2011 by Derek Mehraban
Google is launching a new framework, WebRTC, which would make instant communications an open source endeavor across all types of devices. The framework would allow chatting, email, voice and even video commutations possible regardless of the proprietary standards of the internet enabled device. Computing.co.uk This would be a huge development for the digital agency. Not [...]
Tue Jun, 2011 by Derek Mehraban
There are two reasons June was a significant month for the digital agency. Tablet and smartphones sales were larger in volume than desktops and notebooks. Secondly, users spent more time on mobile applications than they did viewing web pages. That last development was the result mainly of more sessions per user rather than longer sessions. [...]