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Brands Are Making Much Digital Waste

November 15th, 2011 1 Comment

New data about the UK digital agency is helpful for digital marketing agencies in the US. While the numbers of the latest TNS Digital Life report are about the UK they should translate similarly over here. The data found that 61% of consumers do not want to engage with brands online. Most of the engagement [...]

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The Other Twitter

February 4th, 2010 Comments Off

Have you set up a second Twitter account for the sole purpose of interacting with brands, following them, redeeming coupons, making service requests, and voicing complaints via Twitter? Maybe it’s a good idea. Flickr photo: kaibara87 It makes sense. Personally I hate to bog down my personal Twitter account with complaints or questions to companies [...]

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