The Digital Bus

Digital Marketing For Kind Companies

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Posts Tagged ‘Arby’s’

May
11

Arby’s Challenges Subway to a Game of Chicken

Wed May, 2011 by

Using its Facebook page and website, Arby’s has issued an unusual challenge. Arby’s is offering a coupon for a free chicken salad sandwich and then asking users to vote for either Arby’s or Subway’s chicken salad sandwich. The results of the poll, which can be found on Arby’s Facebook Page, will be announced May 23. [...]

Sep
24

Twitter Opening Advertising Channel

Fri Sep, 2010 by

If you add Burger King to your list of contacts on Twitter you might begin to receive “promoted tweets” from other businesses in the same category (McDonalds, Wendy’s, Arby’s etc.) through a new targeting technology  Twitter is hoping will increase its advertising revenue.  In other words, Twitter has created a means of advertising that is [...]