By BoLOBOSE payday loan
Mon Feb, 2013 by Digital Bus
Looking for the Best Super Bowl Commercials? We have them here. In fact, since Super Bowl XXXII in 1998, Michigan State University’s College of Communication Arts and Sciences Advertising and PR Professors have made it a tradition to get together and rate the best Super Bowl commercials. Every year MSU professors gather at Professor Robert [...]
Wed Mar, 2012 by Derek Mehraban
In another blow for free content providers and advertisers The New York Times has announced that it will be making circumvention of its paywall more difficult. Presently, users can access 20 articles per month without a subscription. That number will soon be cut in half. The thinking is that exposure to the brand will make [...]
Fri Mar, 2012 by Derek Mehraban
There is a lot of talk about the possibility of a double-dip recession in the US. News like that keeps digital agencies on the edge of their seats. The easy expense for a brand to cut is advertising, especially its new and hard to quantify advertising units. Recent data from Spain, however, offers some hope. [...]
Wed Feb, 2012 by Derek Mehraban
Pinterest launched in 2010 and has registered 7 million unique visitors since December. Shareaholic reports that Pinterest is now driving more referrals than FaceBook, Google+ and LinkedIn combined. With numbers like that it needs to stop being treated as a fad or as an entirely creative platform. The social media marketing agency needs to incorporate [...]
Tue Jan, 2012 by Derek Mehraban
Checkpoint Research has conducted a survey of nearly 1,000 IT managers and the results have some interesting data for the digital marketing agency. For their employees businesses prefer iOS to Android and Blackberry devices. Currently 89% of businesses have smartphones or tablet integration into their corporate ecosystems and 30% of those devices are iOS powered. [...]
Wed Dec, 2011 by Derek Mehraban
Twitvid was a video aggregating site that specialized in user-generated content. Think of it as Twitpic is, however, it is now recreating itself to be open to all kinds of video. What is happening is that users are now able to create feeds and even some channels all of which can be followed. Like a [...]
Wed Nov, 2011 by Derek Mehraban
Metrics for the 2011 Q3 about mobile advertising are out and the news is not good. The clickthrough rate for most mobile ads is about 18%, which is a 1% drop from the Q2 numbers. Many say this fits the trend because the summer months are slower than usual months. However, the 19% number from [...]
Wed Nov, 2011 by Derek Mehraban
Google has announced a new update for Google TV, which was launched last year and was not received with enthusiasm. The update brings a new operating system, Android 3.1, also known as Honeycomb, and with it comes a series of Android apps which are TV-compatible. The update also provides improved search functionality. Some [...]
Thu Oct, 2011 by Derek Mehraban
11% of American adults now own a tablet. Three quarters of them use the tablet everyday and more than half of all tablet owners use them as a news delivery vehicle. The tablet, is beginning to supplant PCs and print media. Pew Research has even learned that many tablet owners consume more news [...]
Tue Oct, 2011 by Derek Mehraban
Facebook has been available on mobile devices, but there were always some functions that did not work correctly on those mobile devices. On Tuesday Facebook released the Facebook Platform on Mobile that will allow apps and mobile browsers to fully use Facebook apps. This will be lucrative for Facebook as they prepare for [...]