The Digital Bus

Interested in networking with the brightest New Media Driver’s License past and current students? Join us for the New Media Tweetup. What is a Tweetup? A Tweetup is an organized gathering of individuals with a common interest and in this case, the emerging field of New Media. Why should I go? The New Media Drivers [...]

It’s the Monday after the Super Bowl, and any marketing blog worth its pixels is going to contribute its commentary about the advertisements. While I was watching this year’s festivities, I noticed that many companies are taking a much more subtle approach to their digital marketing strategies than before. Gone are the days when every [...]

On Wednesday, April 1st in Ann Arbor Michigan at Lunch Ann Arbor Marketing – Declan O’Neill of spoke on Google Webmaster Tools. Listen to the podcast here to learn how Google Webmaster Tools can improve your business. Googles Webmaster Tools can be part of your internet marketing strategy or your search engine optimization (seo) plan [...]

On Wednesday, May 6th in Ann Arbor Michigan at Lunch Ann Arbor Marketing – Derek Mehraban of Ingenex Digital Marketing spoke on Digital Tools to change the way you do business. Listen to the podcast here to learn how these five tools will change the way you do buisness for the better. These revolutionary tools [...]

LA2M, Lunch Ann Arbor Marketing announces its speaker schedule for May, June and July. LA2M is Lunch Ann Arbor Marketing, a FREE weekly lunch event where 70+ marketing and business professionals come together to network and learn about marketing. Connect with LA2M: Facebook: http://tinyurl.com/la2mFB Linkedin: http://www.linkedin.com/groups?gid=3679 Twitter: http://twitter.com/la2m Podcasts: http://thedigitalbus.com/tag/la2m Live Stream: http://la2m.motowndigital.com/ Format: Marketing [...]

Derek Mehraban reports from the Ann Arbor Ad Club talk on Google Adwords delivered by Jennifer Stone of Google Inc. – How can I use Google in a Marketing Strategy? You must know your audience very well. Then match the person, their habits, interests, and needs with relevant ads for products and services they need [...]

Derek Mehraban, CEO of Ann Arbor, Michigan based Ingenex Digital Marketing is scheduled to speak at Promotions Commons. This endowed seminar series at Michigan State University was started by John Aldinger. Promotions Commons provides students in Advertising, Public Relations and Retailing, a unique opportunity to hear from leaders in a variety of communications-related disciplines. Derek [...]

Episode 4 features an interview with search engine marketing expert Andrew C. Miller. Andrew runs a company called Your Search Advisor. He knows the SEO and PPC business very well, and provides an interesting interview for this podcast. Read Podcast transcription here. The Digital Bus Podcast features interviews conducted by Derek Mehraban, CEO of [...]