Fri May, 2011 by Kai Blum
Google is currently beta testing a new version of Analytics, which allows users to measure the load time of individual pages. Users can switch to the new Google Analytics by clicking on a link in the top right of their account:
In order to measure site speed, it is necessary to update the tracking code on each page, as explained in the Analytics Help Center.
Increasing site speed is an important factor in Conversion Rate Optimization, since slow-loading pages are one of the main causes for visitors leaving a site.