Thu May, 2012 by Kai Blum
LightFair 2012 has never seen the twists and turns that are being delivered by global LED light manufacturer OSRAM Opto Semiconductors and their live contortionist shows with the famous “Lisa at Lightfair.” At booth #2114, you can see Lisa fit into a 3×3 box, demonstrating the maximum flexibility and minimum size of OSLON Square, the most compact high-power LED in its class.
“The idea of having a contortionist on the trade show floor just made sense. We had used the contortionist on our corporate OSRAM-OS website with much success. And seeing Lisa live at OSRAM Opto Booth #2114 really completes the experience,” said OSRAM Opto Semiconductors Marketing Manager, Kate Cleveland. “The extension into social media sites using photos, check-ins, and tweets also work to connect with our audience and extend the OSLON Square brand experience to all Lightfair 2012 attendees.”
Lisa at Lightfair is performing Wednesday and Thursday May 9-10 at LightFair International. Come to OSRAM Opto Semiconductors Booth #2114 for live contortionist shows at 11:15, 1:15, 2:15, 3:15, and 4:15 daily. You can also follow Lisa on Twitter at @lisaatlightfair.