By BoLOBOSE payday loan
Mon Feb, 2013 by Digital Bus
Looking for the Best Super Bowl Commercials? We have them here. In fact, since Super Bowl XXXII in 1998, Michigan State University’s College of Communication Arts and Sciences Advertising and PR Professors have made it a tradition to get together and rate the best Super Bowl commercials. Every year MSU professors gather at Professor Robert [...]
Tue Jan, 2013 by Derek Mehraban
Digital marketing training is more important than ever. I can say this from the experience of teaching the New Media Drivers License for Michigan State University over the past 5 years. In that time I have taught thousands of students how to use Digital Marketing. And they just keep coming. This semester we have almost [...]
Wed Jun, 2011 by Derek Mehraban
The Big Ten Plus News Directors Conference 2011 is at Michigan State University. I wrote this post for news directors attending the Big Ten Plus conference. It provides insight into using social media marketing, SEO, digital public relations, and digital marketing to promote your university and further the message of the Big Ten conference. Top [...]
Mon Oct, 2010 by Digital Bus
Derek Mehraban asks, “if we can’t find you on Google, do you exist?” This question leads to the last video of the 3-part guide that focuses on new media integration into traditional advertising. Mehraban discusses the importance of search engine optimization, creating great content, integrating campaigns, and measuring campaign efforts at his presentation at Michigan [...]
Mon Oct, 2010 by Digital Bus
“Copy, imitate, build your brand.” This is the point Derek Mehraban makes as he continues his discussion about integrating new media into the traditional media mix in this second video from his presentation at Michigan State University. This time he focuses on finding where competitors advertise, listening to chatter and feedback, capturing leads, and using [...]
Fri Jul, 2010 by Tiffany Risner
Interested in networking with the brightest New Media Driver’s License past and current students? Join us for the New Media Tweetup. What is a Tweetup? A Tweetup is an organized gathering of individuals with a common interest and in this case, the emerging field of New Media. Why should I go? The New Media Drivers [...]
Tue Jan, 2010 by Derek Mehraban
Ingenex Digital Marketing is offering new media training to corporations and their marketing teams through the New Media Drivers License Course at MSU. The course created in partnership between Ingenex Digital Marketing and the Department of Advertising, PR & Retailing at Michigan State University has been offered in the classroom since early 2009. Corporate new [...]
Mon Aug, 2009 by Derek Mehraban
Over the past several years, digital technology has been expanding the avenues of media into the next generation. With this advancement, New Media has emerged and established itself as one of the fastest growing business ventures today. In this economy, it pays to stay ahead of the curve and New Media Education will do just [...]
Tue Jun, 2009 by Derek Mehraban
Many people are on Linkedin. Business people often use Linkedin but still hold back from Facebook. How long can this hold out? I feel they go hand in hand. Why? 1. Linkedin is great for business. But life (and business) is about relationships. And that includes families, friends, hobbies, interests, and shared experience. Linkedin only [...]
Tue Mar, 2009 by Derek Mehraban
Looking to download video from the web for your computer or a Powerpoint or Keynote presentation? There are many different software programs available to download video from the Internet, some of them work only on a PC and some on a Mac and some depend on the browser you are using. There are also many [...]