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Archive for the ‘Networking’ Category

Jun
18

By Carter Sherline/Frog Prince Studios

Event Marketing: It’s about the people!

Tue Jun, 2013 by

Not many people are using all the resources available to effectively promote their event marketing. A great example of a group in Michigan executing a well rounded event marketing is LA2M – Marketing Education. LA2M has developed a format that has a perfect balance between information and networking opportunity. The casual atmosphere attracts professionals from all [...]

Jun
11

NetParty event in Atlanta
Photo Credit: ZTothPhoto

Social Networking: Stand Out and Be Remembered

Tue Jun, 2013 by

Through the countless resumes received and interviews conducted in society, being remembered by a business professional can be very difficult. With an average of 1,750,000 individuals graduating from college each year, how many of those grads are going after your dream job? Professional Networking is a way for job seekers to connect and converse with [...]

May
22

Photo by Petter Palander

Networking from a Business Standpoint

Wed May, 2013 by

Whether it’s mingling at professional associations, conventions, socials or with colleagues, the job of networking is never done. Sure, you may already have a career, but that’s no excuse to stop forming new relationships or nurturing the old ones. When building a business, you can’t rely solely on old contacts; you have to make new, valuable connections [...]

May
21

Business card

Do you have a business card?

Tue May, 2013 by

If you have a job or not, professional networking is key. How many times do we hear the expression: “It’s all about who you know.” For you to effectively network you can’t forget about having professional business cards, especially if you are looking for a job in the digital marketing industry. We are in an [...]

Mar
14

Photo by James Cridland

Content Marketing: Give the People What They Want

Thu Mar, 2013 by

People are always looking for ways to solve their problems. What visitors of the web really want is content that describes the issues and problems they face and details on how to solve those problems. Instead of simply focusing on designing websites that look good, the goal for marketers should be to create user experiences [...]

Mar
06

ingenex-early-adopters

To Stay on Top of Trends, Ask a Teenager

Wed Mar, 2013 by

Reading sites like Mashable or Adage, and scanning your Twitter feed for news is a daily ritual for many of us in the digital media field, and quite possibly a labor of love. Yet, not everyone feels this love affair (dare I say addiction) with staying in the loop; not everyone processes and adopts new [...]

Feb
15

LinkedIn Jobs New Features and Tools

LinkedIn Redesigns Jobs Tool to Improve Your Job Search

Fri Feb, 2013 by

Good news for job seekers! LinkedIn Jobs made some excellent upgrades that make searching for a job a little easier. Employers with an optimized LinkedIn Company Page can also benefit from the new features. Improved search functions and usability make the upgraded and redesigned LinkedIn Jobs tools a valuable resource for any job seeker to [...]

Feb
14

Ingenex Google Ads PPC Valentines

Find Your Valentine with Google Ads

Thu Feb, 2013 by

Has anyone tried to use Google pay-per-click advertising as personal ads yet? I don’t know, but it would make a lot of sense, because they are very similar in format to printed personals. Now, add some advantages: By choosing the right keywords to trigger your ads, you can easily find people with the same interests. [...]

Dec
14

social media marketing harry potte

Make Harry Potter Marketing Work for You

Fri Dec, 2012 by

One of the best manifestations of a brand-related community is the Harry Potter fansite Pottermore. J.K. Rowling successfully harnessed the massive and supremely passionate fanbase for her novels by creating a site where fans can digitally navigate the narrative of the books and further explore the Wizarding world. Pottermore provides unique content and snippets of [...]

Oct
04

Inforum_Facebook_Infographic-DigBus

Facebook is coming to Detroit on October 18. Will you be there?

Thu Oct, 2012 by

On October 18, Facebook Vice President of Global Marketing Solutions is coming to Detroit, Michigan for an Inforum Michigan event. We want you to be there. Why? This is the social media event of the fall, with Ford Motor Company’s very own head of social media, Scott Monty leading the conversation. Ingenex Digital Marketing is [...]