So many people hear about the importance of having an digital presence. Every company needs a web site. Every person in business should build a professional online profile on Linkedin. What is keeping people from getting on The Digital Bus and building their online presence?
Fear of the unknown, the idea that if it can’t be perfect – don’t do it, lack of technology experience? The secret to getting started in building a strong digital presence for you and your company is to Just Do It. NOW.
Linkedin: Sign up. It takes 5 minutes to join. You can build your profile in stages. All you need to do is put the information you already know about yourself into a web based form, and then click Save. Your information will upload onto the site, and you will have the beginning of a profile that can help you build business for the rest of your life. I mean that, the rest of your life.
When we were young, we had rotary dial phones. We had no airbags. We had smoking in restaurants. A lot has changed over the last 30 years. One thing that will be there for the future is digital networking and social networking. It may evolve, but it’s not going anywhere.
Anyone age 30, 40, or 50 who says I’m too old to get on Facebook. I don’t understand Linkedin, and I don’t want to learn. Let me tell you – this technology will continue to expand in scope for the next 40 or 50 years of your life. How can you stand on the sidelines while this goes on? I suggest you take the Nestea Plunge (70′s ad reference) into digital media. Just Do It.
I mention Facebook, because I think Facebook is just about the best tool for connecting with people I have ever seen. And not only that, it’s fun. I have been connecting with fraternity brothers lately from Michigan State University. These are people who scattered across the earth at graduation, and many I had completely lost touch with. Well guess what? They are all getting on Facebook now. I can see their kids. I can send them notes. We can enjoy our success together. We can support eachother if times are tough. The point is, we are connected. Forever. Or until they unfriend me – which is not likely.
If you are unsure about how to get onto these social networking sites you can ask a friend. Read a digital marketing blog. Or simply, have someone help you out. Ingenex launched a new product called Social Harbor where we build out professional online profiles for individuals and companies. This product is designed for anyone who is unsure about getting onto business social networks. Or if you don’t know how to do it.
The Social Harbor team will walk you through the process, and build your professional online profile on multiple business networking sites. All for a low cost. This is professional online profile management and one of the best ways we have found to help people get on The Digital Bus. It works.
And for anyone still sitting on the fence with social networking for business – Just Do It. And after you’ve done it, add me as a connection. Here’s my Linkedin and my Facebook.
Tags: Business Social Networking · derek mehraban · digital marketing · Facebook · Google · Linkedin · Marketing · Michigan · Online Presence · Social HarborNo Comments
